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PIF Charter

PIF Charter

The Pet Industry Federation provides a quality assurance of businesses in the pet care sector: all members agree to adhere to our charters, representing best practice for the different sectors of the pet trade on joining the relevant association.

Each member, when joining their association, agrees that they and their company will:

1. Strive to improve industry standards

2. Promote responsible pet ownership

3. Strive to ensure customer satisfaction at all times

4. Always provide customers with clear and current information about products and services in a polite and professional manner

5. Ensure all staff are appropriately trained to carry out their job role and that they have a comprehensive understanding of company products, services and procedures

6. Minimise the environmental impact of the business wherever possible

7. Promote best practice in animal welfare by observing the Five Welfare Needs: Diet; Accommodation; Wellness; Sociability; Behaviour

8. Maintain the working environment to ensure it is fit for purpose

9. Abide by all current legislation relative to the business

10. Not bring the pet industry, the Pet Industry Federation or divisional association into disrepute